Industries
Built for high-risk, heavily regulated industries
We work exclusively with product categories that mainstream agencies, payment providers and ad platforms treat as “high risk”. It is a narrow focus on purpose: it is the only way to be genuinely good at it.
The industries we serve
What these industries have in common
Payment exclusion
Mainstream providers decline or freeze accounts. Specialist underwriting is required and must be built into the store.
Advertising bans
Google, Meta, TikTok, YouTube and Microsoft reject the category. Growth has to come from owned and earned channels.
Heavy regulation
ASA/CAP Code, Novel Foods, TRPR, age restrictions and evolving vape legislation all shape what a site can say and sell.
Sceptical buyers
First-time customers are cautious. Trust signals — lab reports, reviews, clarity, professionalism — do the heavy lifting.
Repeat purchase
Consumables mean subscriptions, email flows and loyalty matter more than in almost any other ecommerce sector.
Organic dependence
With paid search off the table, SEO and AI-search visibility are the primary acquisition channels, not nice-to-haves.
Not sure you fit?
If your products get you declined by PayPal or rejected by Google Ads, you probably do. Talk to us.